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Business to business
Business to business refers to the business activities that take place among businesses as opposed to that which takes place between businesses and consumers.
Business-to-business marketing
Business-to-business marketing refers to marketing activities among businesses. For example, marketing by parts manufacturers to specifying engineers within a certain industry is considered business-to-business marketing.
See also
External link
- American Business Media - The trade association of business-to-business media companies.